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Strategy & Planning
Draft the initial, formal Crisis Communication Template (max 3 sentences) for a brand's social media channels announcing a data breach. The template must be empathetic, acknowledge the issue, and direct users to a secure official channel.
Develop a clear policy for how the brand should handle being Tagged or Mentioned by users. The policy must define the response rule for high-value influencers versus average consumers.
Outline a simple 4-column framework for tracking a competitor's content strategy. Columns must include: Date, Platform, Content Type (e.g., Reel/Blog), and Engagement Rate (Estimate).
Draft the celebratory social media post announcing a strategic business partnership. The post must clearly state the mutual benefit for customers and tag both brands.
Outline a simple 4-column framework for tracking a competitor's content strategy. Columns must include: Date, Platform, Content Type (e.g., Reel/Blog), and Engagement Rate (Estimate).
Draft the celebratory social media post announcing a strategic business partnership. The post must clearly state the mutual benefit for customers and tag both brands.
Develop a clear policy for when the brand is allowed to repost User-Generated Content (UGC). The policy must mandate written permission and proper creator credit for every piece of reposted content.
Outline the 5 essential terms that must be included in a formal Influencer Collaboration Contract. Terms must cover Content Rights, Mandatory Disclosure (FTC/ASA), Payment Terms, and Content Approval Process.
Develop a policy for managing social media accounts across multiple regions (e.g., US, UK, Germany). The policy must define when separate accounts are necessary and when a single account with localized content is sufficient.
Outline a simple Live Video Strategy for a brand (e.g., weekly show). Define the ideal platform, the recurring segment format, and the primary goal (e.g., generate real-time questions, product demos).
Create a 5-point Social Media Platform Audit Checklist for evaluating an existing channel (e.g., Instagram). Checks must include profile completeness, bio optimization, content theme consistency, and engagement rate.
Draft a concise Social Media Mission Statement (max 2 sentences) for a B2B SaaS company. The statement must define the audience, the primary purpose (e.g., lead generation, customer education), and the unique value provided on the platforms.
Develop a 4-tiered Hashtag Strategy for a fitness trainer brand: 1. Branded (1), 2. Niche/Community (2), 3. Content-Specific (3), and 4. Large/Generic (4). Provide a specific example hashtag for each tier.
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