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Oho! Has your blog or website traffic suddenly dropped? 😟 You worked so hard on your site and now an update from Google has messed it all up! But don't worry, I'm here to help you.
If Google has pushed your site down, it does not mean that all is lost. Rather, now is the time to get your rankings back in a smart way. So let's know what to do!
First of all, there is no need to panic. Check why your traffic has decreased.
✅ Google Analytics Go in and see where the traffic has dropped – is it from organic search or specific pages? Google Search Console Open it and see if there is any penalty? ✅ If the page is ranked down Core Web Vitals also do a friendly test.
If you think this is Google's algorithm update, If this has happened because of, then don't worry; there is a solution for this.
Google releases many updates every year and sometimes due to these the ranking of sites falls. If you think this is the reason:
👉 SEO news websites Check the official update site like Search Engine Journal, Moz, or Google. Twitter But follow SEO experts. "Manual Actions" section in Google Search Console Check the.
If this update is harming your site, then some changes will have to be made. But no need to fear, these changes are easy.
If your traffic is down due to Google updates, then it is time to make some improvements to the content.
✅ Update Old Blogs – Which user will be interested in 2024 with the data of 2022? 🤷♀️ Add new facts, images, and videos to your old blog. E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) Follow – Google now promotes only content that seems authentic and trustworthy. Long-Form Content Write– If you have written content in only 500 words, now write a detailed article of 1500+ words.
Backlinks help Google think that your site is trustworthy. So if your traffic has declined, it becomes necessary to create new backlinks.
👉 Do guest posting – Promote your content on other websites. Try Broken Link Building – Find the broken links of old sites and give them the option to replace them with your links. Be active on platforms like Quora and Reddit – You can get good traffic from here also.
Now technical SEO also plays a big role in Google algorithm updates. If your website is slow or not loading properly then the ranking may go down.
✅ Check Page Speed – See how fast your website is loading with Google PageSpeed Insights. Improve mobile friendliness – Check with Google Mobile-Friendly Test whether the site is optimized for mobile or not. Fix 404 Errors and Broken Links – Check in Search Console whether there are any broken links?
Has traffic from Google decreased? No problem! There is social media too!
👉 Post on Pinterest – This is best for blog traffic. Create Reels and Stories on Instagram & Facebook – People like video content more. Share professional content on LinkedIn – This can get better B2B traffic.
It may take some time to get Google's ranking back. So just keep working hard and keep updating your content.
👉 Update your old blogs a little every week. 👉 If you are publishing new content, then do it with 100% SEO optimization. 👉 Don't depend only on Google, try to bring traffic through email marketing and social media also.
If Google has killed your traffic, there is no need to fear. By adopting the right methods you can improve your ranking again. Update content, create backlinks, improve technical SEO, and use social media properly.
remember, Google Promotes Only Quality Content – So focus on quality and be patient. Your traffic will come back, even stronger!
If this guide helps you be sure to share it with your SEO friends!
Your website traffic may have dropped due to a Google algorithm update, technical SEO issues, a Google penalty, or a loss of backlinks. Check Google Search Console and Google Analytics for insights.
You can check SEO news websites like Search Engine Journal or Moz, follow SEO experts on Twitter, and review the 'Manual Actions' section in Google Search Console to see if a penalty was applied.
Update your old content, follow E-E-A-T guidelines, build high-quality backlinks, fix technical SEO issues, and improve page speed. Also, use social media and email marketing to drive more traffic.
Backlinks are essential for building authority. Focus on guest posting, broken link building, and engaging in forums like Quora and Reddit to regain lost rankings.