Have you ever wondered how big companies like Myntra, Zomato, or Shaadi.com get millions of traffic, while only a few people visit your website? What is it that you are doing wrong that is preventing your website from ranking? If yes, then don't worry. Today we will discuss about those SEO mistakes that you should correct so that the traffic of your website can increase rapidly before 2025.
Let's get started without further ado!
The biggest mistake people make is quality backlinks To ignore. Most people focus only on quantity. Meaning, create as many backlinks as possible, no matter from which site. But the real game is quality backlinks. You only want backlinks from sites that are high-ranking themselves.
How to create quality backlinks?
If you want to know how to build quality backlinks, let me know. I will definitely share a detailed video or blog post about it!
It is very important to learn from your competitors. link steeling It means analyzing the backlinks of your competitors and getting backlinks from those places.
For this you Ubersuggest Or you can use some other tool. For example, if your competitor is Zomato, you can see from where Zomato is getting backlinks. Then you can also take backlinks from those sites.
Correct use of keywords is very important, but keyword stuffing should be avoided. Cramming keywords into every line may make Google think that you are creating content artificially just for the sake of ranking.
The crawler (Google's robot) has now become smarter than before. It comes to know whether you are doing keyword stuffing or using keywords in a normal manner. aware that keyword density Should not exceed 3%.
Many of you keep changing the meta data of your website frequently, thinking that this will get quick results. It's not like that. Any optimization takes time to yield results.
If you have implemented any new technology, then give it at least 15-20 days or 1 month's time. Too much optimization can harm your website's ranking.
SEO is not limited to just technical things. User Interface (UI) And User Experience (UX) It is equally important. If the structure of your website is not correct, then SEO will also not be that effective.
For example, if your website is slow, menus are confusing, or navigation is poor, users won't stay there long. This will increase your bounce rate and drop your ranking.
It is very important to organize your content properly. this we topic clustering They say. This means you have one main page that covers a topic, and other blog posts or pages linked to it.
For example, if your website is on SEO, your main page should be “SEO Services” and the rest of the blog posts like “SEO Tips”, “On-Page SEO”, etc. should be linked to it. This keeps your website structure clear and organized.
many people right Keyword research do not do. Just focus on some basic keywords and get the job done. You should keep in mind that the keywords you are using should be according to the searching habits of your audience.
Some good tools are:
Using these, you can find the right keywords, which are not only suitable for your content, but which also have less competition.
Google loves new information and updates. If the content of your website is old, then Google will not give it that much priority in ranking. Therefore, keep updating your old content from time to time.
In today's times, don't rely only on SEO. social media Also use. This can bring direct traffic to your website and Google will also feel that there is good engagement on your website.
Don't forget to share your blog posts and pages on Facebook, Instagram, Twitter, and LinkedIn.
If you avoid these mistakes properly and adopt the right strategy, then the traffic of your website will definitely increase. SEO is a long process, but if done correctly, you will definitely get results.
So what are you waiting for now? Go ahead and optimize your website properly!
Quality backlinks are crucial because they come from high-ranking and authoritative websites. They help improve your site's ranking in search engines by building trust and authority.
To create quality backlinks, you can use guest posting, forum submissions, or HARO (Help A Reporter Out) backlinks. These strategies can help you gain backlinks from high-authority sites.
Link stealing involves analyzing your competitors' backlinks and acquiring links from the same sources. Tools like Ubersuggest help you see where competitors like Zomato are getting their backlinks and replicate their success.
Keyword stuffing is the excessive use of keywords in your content to manipulate search engine rankings. It should be avoided because Google can penalize your site for over-optimization, lowering your ranking.
Over-optimization refers to making too many frequent changes to your meta data or content in an attempt to get quick results. It can harm your rankings because it may signal to search engines that your site is manipulated.
Good user interface (UI) and user experience (UX) are essential for SEO. A poor website structure, slow loading speed, or confusing navigation can increase your bounce rate, which negatively affects your search engine ranking.
Topic clustering is a strategy where you organize your content around a main page and link related blog posts or pages to it. This approach helps create a well-structured website, making it easier for search engines to understand your content.
Keyword research is important because it helps you find the right keywords that match your audience's search habits. Tools like Google Keyword Planner, Ubersuggest, and SEMrush can help you identify keywords with low competition and high relevance.
Regular content updates are important because search engines prioritize fresh and relevant information. Keeping your content updated helps maintain or improve your ranking in search results.
Social media can drive direct traffic to your website, which increases engagement. Sharing your content on platforms like Facebook, Instagram, Twitter, and LinkedIn helps increase visibility and boosts SEO indirectly.