Black Hat SEO Strategy: You Should NEVER Use!

Hello friends!

Today's discussion is very special because we are going to talk about Black Hat's SEO strategy. This is a method that some people are still using today, but to be honest, it is no longer as effective. I'm not encouraging you to adopt this at all, but will try to explain to you how these techniques used to work and why they should be avoided now.

Let's get started!

Black Hat SEO: A story from the old days

Till a few years ago, black hat SEO was considered very effective. This brought many websites to the top of Google's search results overnight. But with time Google's algorithms improved and now these techniques do not last long.

Why?

1. Google's Strict Policy: Google now penalizes websites that use these methods.
2. Impact on Brand: If you have a real and long-term business, these tactics can ruin your brand image.
3. Domain Blacklist: If your website gets penalized, it is almost impossible to get it back in the search results.

Let us know some common methods of black hat SEO and their disadvantages:

1. Misuse of Authority Websites

Suppose, you wrote an article on a news website and put a link to your shady business in it. This article can rank quickly because the authority of that website is already strong.

But there are two big problems:

• It won't last long.
• This will cause you to lose trust for your brand.

Example:

Let's say, you write an article with the keyword "online casinos in Australia" and put your link in it. This may bring traffic for a short period of time, but when Google detects this, your website may get penalized.

2. Clocking

This is a very old technique of black hat SEO. In this, different content is shown to bots and users.

• To Bots: A clean, SEO-friendly content.
• To Users: Spammy or shady content.

What Happens?

When a user clicks on a search result, he faces many redirections and ends up on a website that is of no use to him.

Google has now become very adept at catching these technologies. Therefore, this method is not at all safe in today's time.

3. Link Farming

You must have heard that backlinks are very important for SEO. But when you create backlinks by creating many fake websites of your own, it is called link farming.

Disadvantages:

• This is a direct violation of Google's guidelines.
• When Google detects this, your website is removed from search results.

4. Creating Automated Backlinks

Even today, many such software are available in the market that can create thousands of backlinks in just a few hours.

Example:

You can create automatic backlinks with tools like “Money Robot.” These tools may look attractive, but their use can cause major damage to your website.

Should you adopt Black Hat SEO?

If you ask me, the answer is No.

Why?

1. Short-Term Game: Black hat SEO can only bring traffic for a short period of time.
2. Brand Damage: It spoils the image of your brand.
3. Google's wrath: Your website may disappear from search engines forever.

What is the correct way?

If you really want to grow your website, adopt White Hat SEO. It may take time, but it lasts a long time.

Some basic tips:

1. Write good content: Write content that your users will love.
2. Create Organic Backlinks: Post something on your website that people will share.
3. Follow Google's guidelines: Understand Google's rules and optimize your website accordingly.

conclusion

Friends, as attractive as Black Hat SEO sounds, it is equally dangerous. If your goal is to build a successful and long-term brand, you should always focus on White HatSEO.

If you liked this information, then please share it. If you have any question, Mail us at Info@matseotools.com below.

Thank you! 😊