"The Qode Expands Into India: Elevating Global Luxury Brand Communications"

The Qode Extends its Reach to India

The Qode, a renowned Dubai-based communications agency specializing in luxury fashion, watches & jewelry, beauty, hospitality, automotive, and lifestyle sectors, has made a notable move by establishing a dedicated presence in Mumbai, India. This strategic expansion marks a significant milestone in the agency's global journey.

Founded in 2010 by Dipesh Depala and Ayman Fakoussa, The Qode has earned a stellar reputation for crafting brand narratives in the Middle East and GCC regions. The agency is well-versed in strategic communications, large-scale events, partnerships, and talent management, boasting collaborations with industry giants such as Richemont, LVMH, Kering, Estée Lauder, L'Oréal, and Marriott International.

Being a partner agency of The Independents, a global network spanning various essential domains like research, strategy, communications, design, production, and distribution, The Qode approaches brand building with a culture-centric ethos across international markets.

Expanding Horizons: The Qode in India

• Building on their extensive experience in the Indian market, The Qode has transitioned its engagement to a more formal level, setting up a dedicated team in Mumbai.
• The agency aims to seamlessly integrate into India's vibrant cultural and media landscape, offering a wide array of services including communications, partnerships, events, and talent-led brand development both locally and globally.

Dipesh Depala, Managing Partner and Co-Founder of The Qode, articulates the agency's perspective on this development stating, “India represents one of the most compelling markets globally today. Our relationship with the market has developed organically over time - supporting international brands entering India, while also working closely with Indian brands as they expand into the Middle East. This next chapter allows us to build on that foundation with greater proximity, nuance, and intent.”

Ayman Fakoussa, Managing Partner and Co-Founder, shares the sentiment adding, “Our strength lies in connecting markets through culture-led storytelling, strategic partnerships, and talent. India is a natural extension of that vision. With a dedicated team on the ground, we are able to bring our full capabilities closer to the market, while continuing to leverage the scale and perspective of our regional and international network.”

Commitment to Cross-Market Connectivity

As the global luxury landscape gravitates towards high-growth and culturally significant markets, The Qode's introduction in India underscores their steadfast commitment to establishing a unified, cross-market communications platform that resonates both locally and globally.

The agency's foray into India symbolizes not just a business expansion, but also a conduit for fostering meaningful connections, driving impactful narratives, and creating mutually beneficial partnerships within the dynamic Indian market environment.