Microsoft Ads Asset-Level Disapprovals: What Marketers Must Know
2 Dec 2025
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Feature Development & Testing
Establish minimum Test Coverage Goals for the application codebase. Specify the required percentage coverage for 1. Core Business Logic, 2. UI/Presentation Layer, and 3. Utility/Helper Functions, explaining why Core Logic requires the highest coverage.
Outline a process for conducting an Impact Analysis for a newly discovered bug. The analysis must cover two key areas: Affected Users (e.g., percentage, region) and Severity of Data Loss (e.g., none, temporary, permanent) to inform the P1/P2 decision.
Design a critical End-to-End (E2E) Test Scenario for a financial application's 'Transfer Money' feature. The scenario must start from user login and end with a final state verification (e.g., checking the final balance), detailing 5 steps and 3 expected outcomes.
Develop a clear policy for using Feature Flags (toggles) during development. Define the 3 types of users the flag should target (e.g., internal QA, 5% of public beta, all users) and the process for removing the flag post-release.
Define the scope of Integration Testing for an application that connects to an external Payment Gateway API. List 3 specific interactions (e.g., successful charge, failed payment due to insufficient funds) that must be tested to ensure the integration is stable.
Outline the final, non-automated checklist of 5 mandatory checks (e.g., manual smoke tests, performance validation) that must be completed by a QA specialist in the Staging Environment before a major release can proceed to Production.
Outline a Unit Testing Strategy for a new login microservice. Define the purpose of a Unit Test and list 3 specific functions (e.g., password hashing, input validation) that must achieve 100% code coverage before the code is merged.
Explain the purpose of a Technical Spike in Agile development. Provide an example of a technical question (e.g., 'Can we integrate library X?') that a spike is intended to answer, and specify the mandatory deliverable from the spike (e.g., research document).
For a simple 'To-Do List' application, define the structure for two core data tables: User and Task. List the 5 essential fields (with data types) required for each table, including the primary key and foreign key relationships.
Using the T-Shirt Sizing method (XS, S, M, L, XL), estimate the relative effort for three tasks: 1. Changing a button color (S), 2. Integrating a new external API (L), and 3. Rebuilding the database schema (XL). Justify the effort difference between S and L.
Outline a strategy for integrating an automated Performance Test into the CI/CD pipeline. The test must run only on the Staging Environment and must block the pipeline if a designated response time threshold is breached.
Define the purpose of User Acceptance Testing (UAT). Specify the ideal user group (e.g., end-users, business stakeholders) and the type of feedback they are expected to provide before the final release.
Outline a policy for using production data for testing. The policy must prohibit the direct use of production data and recommend a process for Data Anonymization/Masking or the generation of synthetic test data.
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