🧠 AI Overviews now appear above traditional listings They summarize answers… and steal your traffic!
🔻 Ahrefs: -34.5% CTR for #1 result 🔻 Amsive: Avg -15.49% CTR …when AI Overviews appear!
📉 -19.98% CTR (non-branded keywords) AI Overviews target these the most!
😱 -27.04% CTR for keywords outside Top 3 Your page may never be seen…
✅ Branded terms saw +18.68% CTR Users trust brands more, even in AI Overviews.
Google claims AI Overviews = better user intent …but studies show overall CTR has dropped!
👩💻 Your hard-earned rankings = less traffic Especially for blogs, info sites & affiliate SEOs!
✔️ Focus on branded content ✔️ Use schema, FAQs, and rich media ✔️ Track CTR closely via GSC!
📢 Classic search isn’t dead… But AI Overviews changed the rules. Adapt or fall behind!